October 22, 2010

SD Humane Society Receives $53,000 Donation From Purina/Ralphs

ST. LOUIS, Oct. 14 /PRNewswire/ -- Purina and Ralphs, a division of Cincinnati-based The Kroger Co. (NYSE:KR - News), announced today that the San Diego Humane Society created the "Top Pet Tale" in the third-annual "Tales for the Pet Lover's Heart" campaign. The San Diego Humane Society received a $53,000 donation during a special presentation hosted by campaign spokesperson and animal lover, Trista Sutter, from ABC's "The Bachelorette." Seventeen additional animal welfare organizations across the country will also receive a donation as part of the campaign, which celebrates the unique bond between people and their pets.
"Purina and Ralphs are pleased to recognize San Diego Humane Society's ongoing efforts to make a difference for homeless pets and its mission of responsible pet care and humane education," said Brendan McKelvey, manager, shopper marketing, Purina. "Through the 'Tales for the Pet Lover's Heart' campaign, we were proud to help bring the unique pet tales of 18 animal welfare organizations to life."

San Diego Humane Society demonstrated its commitment to the community and its animals by sharing a tale from the animals' perspective. The video tale showcased the unique paw prints – both big and small – the organization has left on those it has helped for more than 130 years.

"The pet tales told through each video were amazing and it was a joy to see the special bond each organization has with its animals," said Sutter. "It's an honor to celebrate the story of the San Diego Humane Society with Purina and Ralphs."

"On behalf of the San Diego Humane Society and SPCA, I would like to offer our sincerest thanks to Purina and Kroger for providing the opportunity which allowed us to showcase the heart and soul of our organization through the 'Tales of the Pet Lover's Heart' contest," said Dr. Mark Goldstein, president of the San Diego Humane Society and SPCA. "This very generous gift will allow us to continue our good work on behalf of the people and animals we serve."

http://www.talesforthepetloversheart.com/

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